Subaru of America, Inc reported August sales of 18,932 total units -- a 14% increase over the same month in 2007 of 16,573 units. The company posted total year-to-date sales of 129,298 units, a 6% gain over YTD August 2007 of 122,165 units.

The Subaru Forester hit an all-time sales record of 6,763 units resulting in an increase of over 73% from August 2007 sales as did the Subaru Legacy Sedan at 2,402 units -- a 24% increase over the same period last year. The Subaru Impreza posted its best August ever -- up an impressive 15% over the same period last year.

"Subaru is enjoying record sales due to the strength of our product line and the top-notch service provided by our dealerships," said Tim Colbeck, vice president of sales for Subaru of America. "While the market is down 11 percent for the month of August and 8 percent on a year-to-date basis, we are growing with products that are not only fuel efficient, but also leaders in durability, capability, and safety."

"Subaru is proud to provide a safer, superior driving experience for its customers," said Thomas J. Doll, executive vice president for Subaru of America. "Equipped with unique symmetrical All-Wheel Drive technology and the Subaru boxer engine, the Subaru product line, renowned for durability, reliability, traction and "active safety," represents one of the highest repurchase-loyalty ratings in the U.S. market," Doll added.

Courtesy: Subaru of America

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Posted by Naresh Koshti on 5 September, 2008 2:09:11 PM IST #