The BMW Group delivered 127,546 (prev.yr. 146,136) BMW, MINI and Rolls-Royce brand automobiles to customers in June, in market conditions that remain difficult. This gave the company its highest monthly sales figures so far this year. The sales decrease of -12.7% was again much smaller than in previous months. The BMW Group sold 615,454 (prev.yr. 764,874) vehicles in the first half of the year. As a result, the company was able to expand its market position in the premium segment over the first six months and gain market share.
Ian Robertson, Member of the Board of Management of BMW AG, responsible for Sales and Marketing: “There are first indications of a slight recovery on the automobile markets. It remains to be seen whether this trend will be sustained. With 12.7%, the BMW Group saw a much smaller decline in sales volumes in June than in previous months. In the first half of the year we were able to gain market share in the global premium segment, as we had planned. With a decrease of 18% in the second quarter, we also performed better than in the first, where sales were down about 21%.”
The BMW brand recorded 105,220 sales in June – 13.4% lower than the sales level for the same month last year (121,570). MINI also reported a decrease in sales of 8.9% to 22,273 units (prev.yr. 24,452), while the Rolls-Royce brand sold 53 automobiles in June (prev.yr. 114 / -53.5%).
In the first half of the year, global sales of the BMW, MINI and Rolls-Royce brands decreased 19.5% to 615,454 (prev.yr. 764,874) vehicles. Customer deliveries for the BMW brand were down 19.4% to 513,591 (prev.yr. 637,569) vehicles. MINI recorded a decrease of 19.9% to 101,534 units (prev.yr. 126,810). Rolls-Royce Motor Cars handed over 329 cars to customers (prev.yr. 495 / -33.5%) in the first six months of the year. Ian Robertson: “New models like the BMW 5-Series Gran Turismo and the BMW X1 will give sales a further boost in the second half of the year.”
The new BMW Z4 again proved highly popular with customers in June: A total of 3,825 Z4 Roadsters were sold worldwide (prev.yr. 1,796 / +113.0%). The BMW X6 also made gains of 7.8% to reach a total of 3,693 (prev.yr. 3,426) deliveries in the month under review. The BMW flagship also experienced strong growth: 4,357 (prev.yr. 3,630) customers around the world bought a new BMW 7-Series in June. This represents an increase of 20.0%.
As far as its markets are concerned, the BMW Group experienced strong growth in June, including in
With sales of 8,506 automobiles,
In addition, the BMW Group also remained on its growth track in the BRIC countries, with sales of 289 (prev.yr. 240) vehicles in
The Motorcycle Segment reported a decline in sales in June. BMW Motorrad sold 9,402 (prev.yr. 10,904 / -13.8%) motorcycles; 46,974 units (prev.yr. 55,932 / -16.0%) were delivered to customers in the first half of the year.
Courtesy: The BMW Group
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