An Oscar-winning Hollywood actress Angelina Jolie will now promote the new perfume line of Emporio Armani. 

In today’s world Brand Name matters and to keep up the good name in market matters more. Here, Emporio Armani is one of the biggest brands that are a youthful inspired Armani Line that markets for younger adults. The Line is the Armani’s second most expensive brand. The products from the Armani Line can be bought at 13 boutiques of Armani in USA and over 140 boutiques all over the world, making it the largest distributed Armani brand. 

The Emporio Armani has a wide range of products inclusive of ready-to-wear clothes, sunglasses, perfume, accessories and watches. The Line features the high-end products than the Armani Exchange or Armani Jeans but is not as expensive as the exclusive Armani Collezioni ('black label') lines and thus is said as a "bridge line". 

People can buy the Emporio Armani from the high-end department stores, from freestanding Emporio Armani boutiques, and through their online store as well. 

Giorgio Armani S.P.A. an Italian fashion company’s one of the part is Emporio Armani. 

Giorgio Armani designs and manufactures products in several categories such as fashion accessories, apparel, cosmetics, fragrances, home interiors, jewellery, eyewear and watches under several labels including Giorgio Armani, Armani Collezioni, Emporio Armani, Armani Jeans, Armani Junior, Armani Exchange, and Armani Casa. 

Femalefirst.co.uk reports, “Angelina Jolie is said to be fronting the advertising campaign for the as-yet-unknown fragrance”. 

A source said that, “For this fragrance, they needed a true A-lister, and Angelina is the biggest, most dynamic female star in the world”.

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Related Books:
The Fragrance of the Bride
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Posted by Naresh Koshti on 14 July, 2009 2:01:32 PM IST #