New actress Sonam Kapoor promotes the grand brand 'Anant', an exquisite range of single line diamond jewellery by the Gem & Jewellery Export Promotion Council (GJEPC). A national campaign is started to promote the domestic gem and jewellery sector and strengthen India’s share in the international market by GJEPC.
'Anant' jewellery will be available at over 200 retail outlets across the country and Sonam Kapoor is the brand ambassador for the same.
While Bipasha Basu, Kareena Kapoor and Katrina Kaif are all different faces of one diamond jewellery brand, Sonam's endorsing a rival brand. Good confidence though take care Sonam!
Diamonds are the best way to celebrate with any women be it wife, girl friend, sister or grand mother, thinks Sonam Kapoor.
'Anant' is part of GJEPC's ongoing India Diamond Jewellery Promotion (IDJP) campaign, and is all set to make a special place in market with this jewellery brand launch. The brand has selected Sonam kapoor as a part of its promotion and after seeing the launch with her I think they are successful.
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Related Books:
The Handbook of Jewellery Techniques
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Crown Jewellery & Regalia World
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