Inspired by the latest international eyewear trends, Titan Eye Plus, the world class optical store chain from Titan Industries announced the launch of its new Dash collection for kids. Every design in new Dash collection has been conceived and developed keeping the little consumers in mind and taking into account their different tastes and preferences.
The new Dash collection has uniquely styled trendy and colorful spectacle frames designed to cater to the age group of 8 – 12 years. Each of the models in this collection miniaturizes some of the successful styles in the adult’s range with hints of quirky childish streaks thrown in. The inspiration for this is the latest insight that children tend to be inspired from adults and emulate them in style & accessories.
The boy’s range of metal frames in black, steel, brown & gun metal with multi-coloured temples and the funky, bright acetate frames from the girl’s range will add a definite boost to the school style quotient. The collection also features select frames with cartoon characters engraved on temples, candy coloured and dual coloured frames in purple & blue, pink & black combinations. Every frame in the collection comes with a one year warranty and is available across all 86 Titan Eye Plus stores across the country.
Commenting on the launch, Mr. Ravi Kant, COO, Eyewear Division – Titan Industries said, “In a serious category like eyewear, we have launched an exclusive collection for kids which adds and element of fun and also showcases the attitude of the new generation. We are confident that children will love these trendy frames, as it would help them express their unique personality in a stylish and modern way.”
Titan Eye Plus has state of the art eye testing facilities handled by optometrists trained by Sankara Nethralaya, thus ensuring a “Zero error eye test” each time. The optometrists are trained to handle children of 6 years and above as well as to administer specially designed eye tests for children.
Courtesy: Titan Industries Limited
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