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Hewlett-Packard unveils HP DreamScreen 400

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HP LogoHewlett-Packard unveiled HP Dreacreen 400, a digital interactive appliance all set to take centre-stage in Indian homes and the world in collaboration with 12 leading, best in class Indian content and service providers to create an immersive experience for all members of the family.

The HP Dreacreen 400 ecosystem will truly revolutionize the adoption of technology in the country and power the drea of millions of Indians including those who experience technology for the first time, by helping them overcome the barriers to PC adoption in an affordable, simple and relevant manner.

The path-breaking HP Dreacreen 400 is designed to enhance education, deliver news and entertainment, link families, enrich spiritual life and access the web via a simple touch interface.

HP Dreacreen 400 brings together an interactive experience customized for Indians across generations by collaborating with partners like Airteland Tata Teleservices to provide Internet connectivity options, Apalya & Tata Communications for Live Darshan, Bill Desk for paying bills online, Edurite (a Manipal K-12 Education brand) for education, Hungama for music and movies, India Games for thrilling games, India  for media content, Music  for Music, NDTV for News and Daily Astrology and Yatra for booking Air and Train travel. The HP Dreacreen is based on Innovative Technology from Intel.

The HP Dream Screen is powered by Innovative Technology from Intel that brings intelligence & performance to the device giving consumers new opportunities to connect to each other, to content & to other devices. This Innovative Technology from Intel reiterates Intel’s commitment to defining New computing experiences to consumers.

Aligned to HP’s vision of bringing the benefits of technology in a relevant and simple manner, the HP Dreacreen 400 is ‘developed in India, for the world’. It is a new experience of business model disruption backed by robust R&D and built on a unique partner ecosystem to empower the next billion to adopt technology and leverage it in day to day life. Focused on communication and improving productivity, the HP Dreacreen 400 will shift the paradigm for the industry.

Speaking on the occasion, Satjiv S Chahil, Strategic Advisor, Global Market Development, HP said, “Our partnership with India’s leading service& content providers will create a new ecosystem and technology revolution in India, fuelling digital penetration, creating a footprint in the socio economic development of the nation and realizing the drea and aspirations of many Indians.”

Addressing the language barrier, information on HP Dreacreen 400 will be available in Hindi and English, allowing the user to choose the language they find comfortable. This will be subsequently rolled out in other Indian local languages to make computing an easy and relevant experience.

Speaking on the India relevance of this game-changing product innovation, Sunil Dutt, Vice President and General Manager, Personal Syste Group, HP India, said “With Dreacreen 400, HP has introduced a technology disruption that is built on a unique partner ecosystem and will power the drea of millions of Indian consumers.

To serve the education, entertainment, and infotainment needs of parents, children and grandparents on a single platform, HP did intense R&D with Indian families and collaborated with leading content providers for a truly interactive and enriching experience.

He further added, “This solution is not only aimed at Indians living in India but can also enable the Indians living outside the country to get connected to the India experience in their daily lives. HP Dreacreen 400 is designed to enable the world to experience India and in future, other countries.”

Pricing and Availability
HP has tied up with HCL as its distribution partner for the HP Dreacreen which will be available beginning November 25th across 700 outlets across 60 cities in the country at a special price point of Rs. 19,999 plus taxes for Airtel and Tata subscribers.

Note: Price mentioned above includes cost of the HP Dreacreen400. Internet connectivity is additional and customers can choose from either Tata Photon Plus or Airtel Broadband connection.

Courtesy: Hewlett-Packard (HP)



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Posted by Yogendra Oza on 1 December, 2010 4:55:59 PM IST #