Infibeam Launches Buildabazaar - Setup Your Own Online Store Brand, Access Consumer Demand for Your Products, & Start Selling with Zero start-up Cost

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Ahmedabad, India; May 25th 2011:  Want to setup a new business online? Worried about the upfront investment in setting up your online store? Don't have ecommerce expertise to sell online? Infibeam's 'Build a Bazaar' ( answers all these questions.
Infibeam today announced that it is opening up its ecommerce platform which will enable anyone to create an Online store under his own branded URL. It's as easy as registering your Store, Uploading product catalog and start selling – all in a matter of few clicks. One can also make their products visible to millions of visitors on Infibeam and its Affiliates as part of Infibeam's Affiliate program.  All this comes at no upfront investment for the Store owner!
Infibeam will allow Store owners to run their own self customized, branded online business where an owner can upload their own product catalog (different catalog size options available) and do their own customized site configuration. The uploaded products can be made available for sale on and hundreds of stores using Infibeam platform through the Infibeam Affiliate program.  In addition, the entire product catalog or selected product categories from Infibeam retail supply chain is also made available under store owner's own brand at no additional cost. Infibeam will ship orders while the store owner gets paid a commission for such transactions under their own stores. 
Vishal Mehta, CEO of said "This launch signifies our largest commitment to empower entrepreneurs including Sellers as well as Local Shop Owners by allowing them to create their own online store under their brand.  Using our self service platform, every entrepreneur can setup their own branded Online store, upload their own product catalog, select products from Infibeam catalog like Books, Movies, Mobile phones, Electronics, Cameras and start selling with no upfront investment"
The ecommerce platform from Infibeam provides useful tools for regular website management, along with features such as updates, promotions, and new product releases, among others.  The platform provides powerful tools for catalog, inventory and order management. Store owners can manage their inventories on multiple affiliate stores through a single interface.  They can also manage all their orders through a single order management interface. Other integrated platform features include a custom library of unique merchandising widgets and a powerful marketing and promotion engine to develop and handle innovative sales offers and schemes. Infibeam platform protects store owners through integrated fraud processing and an integrated payment gateway.
Vijay Subramanian, CIO of said "We are able to scale our technology, product and platform that supports to all shop owners across India using cloud services.  All aspects of ecommerce are integrated in Infibeam's platform making it the single stop solution for anybody planning to sell online".
Infibeam is inviting applications from interested applicants. One can apply online at Infibeam will enable selected applicants to setup their own online store. Applications will be accepted till 7th June and selected applicants will be announced on 10th June.


About is India's leading eCommerce portal with a selection of more than 100 lac products across Books, Media, Lifestyle, Gifts, Electronics and Automobiles. is known for its innovative navigation, lowest prices, free shipping and dedicated customer service. also offers its web-store technology and associated infrastructure as a service to well- known brands and retailers such as NDTV, K Sera Sera, Hidesign, TTK Prestige etc. was founded in 2007 by a group of ex-Amazon employees with expertise in e-commerce and technology. Headquartered in Ahmedabad, Infibeam has 250 employees based out of offices in Bangalore, Delhi, Kolkata and Mumbai. The leadership team consists of MIT, IIM and IIT graduates amongst others with more than 100 years of combined experience in Retail and eCommerce.

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